The media we consume, newspapers, television, social media, memes, it presents us with copies of reality, stories, images, symbols, mythology. But we don't just consume it, we let it define us. In this terribly meaningless world, we are so desperate to find anything we can build our personality from, we become copies of the characters, the stories, the mythologies ourselves.

The media copies us, we copy the media. From this process, a universal identity is created. After all, if media, driven by capitalism, gets restrained to what society deems newsworthy, uncontroversial and acceptable, many degrees of freedom are lost. If we imitate our media idols, restrained by our fear of appearing awkward, strange, or uncool, even more degrees of freedom are lost. This process continues, until there is little room for individualism. If you put a sheet of paper on a photocopier and copy the copy again and again and again, at some point you will end up with the same thing, no matter what the sheet originally contained.

Panel 1:
The lemon squirrel, wearing a hat and a trench coat, nervously looks around as they sneak towards a door in the dark.
Panel 2:
The lemon squirrel enters a run down motel room and takes off their hat and coat. Lemon bunny is waiting for them on the bed.
LS: How long will we have to keep doing this? The whole world wants us to be in love. Can’t we just make it official already?
LB: Look, we’ve talked about this, haven’t we?
Panel 3:
They get close to each other on the bed.
LB: The whole “being made for each other” narrative is so powerful, we really need to make the most of it by dragging this out. The slower we fall in love, the more clicks we generate!
LS: All hail the algorithm.