It's only a matter of time until a rising start-up disrupts this ineffective, decentralized and open standard. It's about time that it's replaced with a more sustainable, efficient and streamlined version, ready for Web 3.0 and markets of the future.

I mean, who would invest in a business centred around facilities on the north pole? Everyone knows that area is most threatened by climate change. Also, if I understand that correctly, they plan to handle their global logistics with only one vehicle, powered by domestic animals? That is ridiculous! The danger of legislators or NGOs shutting them down is way too high! I heard there was an incident once, where their business nearly had to shut down, due to poor weather conditions. The company only managed to resolve this crisis by luck, as a rare mutation in one of their assets caused bioluminescence which allowed them to ensure aviation safety.

In conclusion, I'd suggest you stay away from this business. If you must, you could think about going short or purchasing puts if you're up for a thrill (This is not financial advice).

Panel 1:
Anchorbird is presenting the news. The headline reads "THE NEW CHRISTMAS?"
A: A young, dynamic start-up wants you to stop celebrating Christmas. Instead, they propose a new, agile holiday called Smartmas™.
Panel 2:
(This panel is presented schematically)
You provide access to your contacts and browsing data.
Advanced machine learning algorithms find the best presents for you and all your friends and automatically purchase and send them.
Panel 3:
G is excitedly talking to H, who looks very displeased and annoyed.
G: ... and with the sensors in your phone, santa cloud sees you when you’re sleeping and knows when you’re awake. Thanks to deep learning it knows if you’ve been bad or good and it’s making a list using a blockchain! Man, I can’t wait for Smartmas™!